Help Your Team Win More than Just Games

The Champion’s Culture Playbook gives you simple activities you can use right away to build a connected team that shows up fully and grows into champions in sport and in life.

Created by Phebe Trotman, multi-Hall of Fame athlete, 6X National Champion, experienced coach, and author of the Never Quit on a Bad Day® series.

Get the Quick Start Playbook

Stronger Connection Across Your Team

Create an environment where players feel seen, supported, and more connected to each other from the very first activity.

More Positive Energy and Communication

Shift the tone of your sessions as players encourage each other, communicate more, and bring better energy into drills and games.

More Resilient Players

Help your players reset after mistakes, stay engaged, and move forward with confidence instead of frustration.

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Team Building Strategies for Igniting Team Greatness

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The Champion's Culture Playbook: Quick Start Edition

Six simple, practical activities you can use right away to help your players build confidence, resilience, accountability, and learn how to be great teammates and people.

Get the Quick Start Playbook - FREE

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U8 to U10

Designed to help young athletes feel connected, build confidence, and have fun while learning what it means to be part of a team.

U8 to U10
$17 CAD / $13 USD

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U11 to U13

Designed to deepen connection, build confidence, and support athletes as they take ownership and grow as teammates and leaders.

U11 to U13
$17 CAD / $13 USD

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U14 to U18

Designed to strengthen connection, build confidence, and develop leadership through accountability, ownership, and team standards.

U14 to U18
$17 CAD / $13 USD

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U8 to U18 Collection

Save $$ when you get all three playbooks.

Many activities can be adapted across age groups, giving you flexibility and depth all in one place.

BUNDLE & SAVE
$37 CAD / $27 USD

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Each Playbook is Organized Around Three Pillars of Team Greatness:

Pillar 1: Connection and Communication — The Heartbeat of Teamwork

Pillar 2: Shared Purpose and Accountability — The Drive for Collective Greatness

Pillar 3: Cultivating Leadership and a Champion's Mindset — Elevating Every Player

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Every Activity Includes:

A Clear Purpose
So your players understand the “why” behind what they’re doing.
A List of What You'll Need
Most activities in require little to no supplies. A few use simple items like yarn, paper, or a pen. Everything is designed to be low-prep and field-ready.

This is not about adding more to your plate. It is about making what you already do more impactful.
Step-by-Step Instructions
Easy to follow so you can run the activity with confidence.
Optional Reflection Questions
To help players think, share, and deepen the learning.
A Champion's Insight
A quick takeaway to help you share the lesson and connect each activity to real growth.

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Every Activity Includes:

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A Clear Purpose

So your players understand the “why” behind what they’re doing.

A List of What You'll Need

Most activities in require little to no supplies. A few use simple items like yarn, paper, or a pen. Everything is designed to be low-prep and field-ready.

This is not about adding more to your plate. It is about making what you already do more impactful.

Step-by-Step Instructions

Easy to follow so you can run the activity with confidence.

Optional Reflection Questions

To help players think, share, and deepen the learning.

A Champion's Insight

A quick takeaway to help you share the lesson and connect each activity to real growth.

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What Coaches Are Saying

Includes practical advice.

Rahim E.

I love how simple, yet effective these team building activities are. Easy to incorporate into my practice plans for coaching youth soccer.

Tanya H.

Getting the best out of our athletes is complex and requires more than on‑field skills and tactics. The Champion’s Culture Playbook offers clear and practical activities to help young athletes think differently, build confidence, increase self‑awareness, and understand accountability. It gave me useful exercises to connect my players and empower them to strengthen their mindset, ultimately giving them the tools to enhance their overall performance.

Sadie C.

Building the best possible environment for athlete development requires intentional tools and skill-building. This playbook gives coaches simple activities to help athletes stay grounded and feel more connected to their teammates, their effort, and every session and game.

Liam C.

Includes practical advice.

Rahim E.

I love how simple, yet effective these team building activities are. Easy to incorporate into my practice plans for coaching youth soccer.

Tanya H.

Sadie C.

Liam C.

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Great to Meet You,
I'm Phebe

As a multi-Hall of Fame athlete and six-time national champion, I've experienced what it feels like to be part of teams that had something special and teams that didn't.

The difference was never just talent.

It was always culture.

That experience, combined with my years on the sidelines as a coach, has given me a dual perspective on what creates a strong, positive team culture. What players need to feel, and how coaches can help bring it to life.

Coaches are given drills. They're given systems. They're given game plans.

What they are rarely given is a simple, practical way to build connection, accountability, and leadership within their team.

That gap is exactly what The Champion's Culture Playbook Collection was built to fill.

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This is for you IF you...

Want to build stronger connection and team chemistry without overcomplicating your sessions

Want practical tools you can use right away in your next practice

Care about developing confident, resilient athletes on and off the field

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Build a Stronger Team Today

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Instant Access

The Champion's Culture Playbook will be available right away.

Real Results

Starting at your very next practice.

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Help Your Team Win More
Than Just Games

The Champion’s Culture Playbook gives you simple activities you can use right away to build a connected team that shows up fully and grows into champions in sport and in life.

Created by multi-Hall of Fame athlete, 6X National Champion, experienced Coach, and author of Never Quit on a Bad Day® series.

Get the Quick Start Playbook

$13 CAD

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Stronger Connection Across Your Team

Create an environment where players feel seen, supported, and more connected to each other from the very first activity.

More Positive Energy and Communication

Shift the tone of your sessions as players encourage each other, communicate more, and bring better energy into drills and games.

More Resilient Players

Help your players reset after mistakes, stay engaged, and move forward with confidence instead of frustration.

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"Culture is built by design or by default. The choice is yours."

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Frequently Asked Questions

You have questions... and WE have answers!!

What age groups and sports are these activities for?

The Champion’s Culture Playbook is designed for athletes ages U8 to U18 and is organized into three age groups: U8 to U10, U11 to U13, and U14 to U18. Each playbook includes simple, fun, and engaging activities that are tailored to the stage of development, helping them feel relevant, intentional, and impactful.

These activities are built to be flexible and can be used across a wide range of team sports. While they were created with sport in mind, the focus is on building connection, confidence, and team culture, making them easy to adapt to different environments.

The Quick Start Edition includes six activities from the full collection that can be used with players of all ages.

The Champion’s Culture Playbook U8 to U18 Collection brings everything together, with all activities from the three age groups in one place. It’s a great option for coaches working with multiple levels or those who want a wider variety of activities to choose from. Many of the activities can also be adapted across age groups, giving you the flexibility to meet your team where they’re at while building a strong, connected culture.

Do I need special materials for these activities?

How do I access or download The Champion's Culture Playbook?

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Help Your Team Win More than Just Games

Stronger Connection Across Your Team

More Positive Energy and Communication